Press Releases
Bradford Technologies and Apex Software Partner to Provide Best Possible Customer Experience
Leading Appraisal Industry Software Developers to Provide Unsurpassed Product Line Integration and User Support
FOR IMMEDIATE RELEASE
Media Contact:
Ann E. Johnson
Bradford Technologies, Inc.
Tel: 800-622-8727, X127
San Jose, CA, March 5, 2008—Bradford Technologies, Inc., the leading developer of innovative, hassle-free appraisal products, and Apex Software, the market leader in sketching solutions for the real estate valuation market, announced today a strategic partnership to benefit their mutual customers. The result will be a more streamlined integration of Bradford Technologies’ ClickFORMS™ appraisal form software with the Apex v4 Medina™ sketcher.
Further, the partnership will provide a new level of enhanced support to Bradford Technologies and Apex Software customers for a better overall user experience. As part of creating a more seamless integration between ClickFORMS and Apex, Apex has developed a powerful, new integration control that will streamline the process. In addition, Bradford Technologies support staff as well as Apex software will be rigorously cross trained on all product features.
According to Jeff Bradford, Bradford Technologies CEO, "This new partnership will be welcomed by our many Apex users. Now that both of our respective companies' Technical Support and Programming departments will be working together and sharing knowledge and ideas, the users can expect to see improved reliability and many enhancements. We are excited to offer this new level of service for our Apex sketching software customers."
Randall Garrett, President of Apex Software, added, "Our new partnership with Bradford Technologies is a strong move that will provide great benefit to our mutual customers moving forward and show our renewed commitment to the appraisal industry."
Bradford Technologies carries the full product line of Apex mobile sketching and data collection products, from mobile applications to desktop, and makes them available online in the new AppraisalWorld.com Shopping Mall.
For more details about the partnership, call 800-622-8727 or visit www.bradfordsoftware.com.
About Bradford Technologies, Inc.
Located in Silicon Valley, California, Bradford Technologies, Inc. has provided world-class appraisal software for more than twenty years. Its flagship product, ClickFORMS®, is known for its intuitive interface and hassle-free reliability. It is the only appraisal software package to earn the coveted Microsoft® "Designed for Windows XP" certification. As a result, Bradford Technologies' customers are among the most productive appraisers in the nation. Bradford Technologies is the founder of AppraisalWorld, an online community of valuation professionals.
About Apex Software
Apex Software is a business applications developer serving 130,000 customers in the real estate valuation industry and the mobile professional markets for the last 20 years. Apex Sketching Software, an industry standard, offers fast, easy, high quality sketching and enclosed area calculations. For more information, contact Apex Software at 800-858-9958 or visit www.apexwin.com.
Bradford Technologies Launches AppraisalWorld™ WebStore
Leading Appraisal Software Developer Enhances Appraiser Online Community with Grand Opening of Store
FOR IMMEDIATE RELEASE
Media Contact:
Ann E. Johnson
Bradford Technologies, Inc.
Tel: 800-622-8727, X127
San Jose, CA, December 3, 2007—Bradford Technologies, Inc., the leading developer of innovative, hassle-free appraisal products, announces today the grand opening of its AppraisalWorld® WebStore. This is another in a long list of innovative efforts for Bradford Technologies to make appraisers more productive and successful. The AppraisalWorld WebStore is a new benefit of the unique AppraisalWorld online community, which is geared to serving valuation professionals in the real estate appraisal industry.
The AppraisalWorld WebStore is open to all appraisers. Due to Bradford Technologies’ volume purchasing power and strategic partnerships with industry-leading companies such as Microsoft®, Marshall & Swift™, Fidelity Data Services, Flood Insights™ and others, members of AppraisalWorld will be able to purchase all their appraisal-related products, services, and data at everyday discount prices.
“Throughout the month of December, products in the store will be discounted by 20% – 75%. We will also have weekly super specials and door prizes. We will be giving away DISTOs™ and some lucky customer is going to win 2 free roundtrip tickets on American Airlines,“ stated Jeff Bradford, CEO of Bradford Technologies. “With this being Bradford Technologies’ 20-year anniversary celebration, we want to thank our loyal ClickFORMS® customers and also welcome new members to the store by giving them unbeatable discounts on the best products and services in the industry.”
Following is a sampling of the Grand Opening savings at the www.AppraisalWorld.com WebStore:
- Flood Maps – 49 cents each
- Business Websites – 30% OFF
- Appraisal Books – Up to 20% OFF
- Appraisal Software Specials - $49/mo (Includes Unlimited Location Maps, Flood Maps, Unlimited Technical Support, Instant Customer Service, and Appraisal Locker™ for Storing Appraiser Credentials.)
- 20% - 75% Discounts - On all our most popular products in the store
For more information, or to purchase products from the AppraisalWorld WebStore, and enter the grand opening drawings, visit www.AppraisalWorld.com or call 1-800-622-8727.
About Bradford Technologies, Inc.
Located in Silicon Valley, California, Bradford Technologies, Inc. has provided world-class appraisal software for more than twenty years. Its flagship product, ClickFORMS®, is known for its intuitive interface and hassle-free reliability. It is the only appraisal software package to earn the coveted Microsoft® "Designed for Windows XP" certification. As a result, Bradford Technologies' customers are among the most productive appraisers in the nation. Bradford Technologies the founder of AppraisalWorld, an online community of valuation professionals.
Bradford Technologies Unveils Another Industry First:
Instant Customer Service™
Leading Real Estate Appraisal Software Developer
Supplements Portfolio with
Instant Service Option
FOR IMMEDIATE RELEASE
Media Contact:
Ann E. Johnson
Bradford Technologies, Inc.
Tel: 800-622-8727, X127
San Jose, CA, October 31, 2007—Bradford Technologies, Inc., the leading developer of innovative, hassle-free appraisal products, announces today the availability of Instant Customer Service™ for its ClickFORMS® appraisal software customers. This is another industry first for Bradford Technologies in a long list of innovative efforts to make their appraisers the most productive in the industry.
Instant Customer Service gives appraisers a quick and very efficient way to get their questions answered in real-time. Many of the support questions Bradford Technologies receives via phone or e-mail can be handled live, giving customers instant answers. Customers will no longer have to leave a voicemail message and wait on a return phone call or send an e-mail and then wait for an e-mail response. They can get their questions answered easily and quickly and continue focusing on completing their work.
Instant Customer Service is available in the new release of ClickFORMS® version 5.4., available for download October 31, 2007, or through the built-in auto updater service. Instant Customer Service is web-based, private, secure against hacking and requires no special downloads. No other appraisal software provider offers this valuable service.
According to Jeff Bradford, CEO of Bradford Technologies, “Our goal is to increase our customer’s productivity. Instant Customer Service gives them immediate, live access to someone who can answer their questions quickly. It saves them time and money and allows them to concentrate on doing what they do best—appraisals. ClickFORMS customers expect hassle-free service and software. This is just our way of raising the standard for excellent, hassle-free customer service.”
For a limited time, Instant Customer Service will be available at no charge for all ClickFORMS users enrolled in the subscription or software maintenance plans. In the future, the service will only be available to subscription and live support members.
For more details about Instant Customer Service, call 800-622-8727 or visit www.bradfordsoftware.com.
About Bradford Technologies, Inc.
Located in Silicon Valley, California, Bradford Technologies, Inc. has provided world-class appraisal software for more than twenty years. Its flagship product, ClickFORMS®, is known for its intuitive interface and hassle-free reliability. It is the only appraisal software package to earn the coveted Microsoft® "Designed for Windows XP" certification. As a result, Bradford Technologies' customers are among the most productive appraisers in the nation. Bradford Technologies is the founder of AppraisalWorld, an online community of valuation professionals.
Bradford Technologies Announces
Revolutionary New Service, AppraisalWorld™
An Online Community of Valuation Professionals Developed for Appraisers and Lenders
FOR IMMEDIATE RELEASE
Contact Information:
Ann E. Johnson
Bradford Technologies, Inc.
Tel: 800-622-8727, x127
San Jose, CA, October 12, 2007 – Bradford Technologies, Inc., the leading developer of innovative, hassle-free appraisal products, is celebrating its 20th year of service to the appraisal industry by launching a revolutionary new service called “AppraisalWorld”. AppraisalWorld is an innovative Internet community that provides valuation professionals the resources and opportunities to expand their business, to build stronger relationships and to develop new valuation tools that will make the appraisal profession the strongest it has ever been.
The cornerstone of AppraisalWorld is its patent-pending, national directory of appraisers that locates and ranks appraisers by their level of local-area knowledge about the subject property and its neighborhood.
“Finding appraisers with the most local area expertise is critical to improving the appraisal process. Our AppraisalWorld Directory of appraisers is the first step in that direction,” stated Jeff Bradford, CEO of Bradford Technologies. Lenders and brokers referencing the directory can be confident that the appraiser listed has local-area expertise and can provide the quickest and most reliable property valuation.
Additional AppraisalWorld services include Appraisal Lockers™, for storing the appraisers’ credentials online for easy validation and reference by lenders and brokers; Appraisal Sentry™ for secure identity authentication and report fraud prevention; and Appraisal Express™ for hassle-free online order management using the new MISMO XML Valuation data standard. The AppraisalWorld Shopping Center will open soon.
Bradford Technologies’ volume purchasing power and strategic partnerships with industry-leading companies such as Microsoft®, Marshall & Swift™, Fidelity Data Services, Flood Insights™, Veros and many more will allow AppraisalWorld members to purchase, at discount prices, all the services, software, hardware and data needed for their appraisal business, including AVMs and continuing education credits.
Bradford added, “We are excited to make this web community available to appraisers and the lender community. Membership has recently grown 300%, and we project that trend to continue steadily in the next few months.” AppraisalWorld offers several membership levels, which are customized to benefit the beginning “Apprentice” appraiser, the skilled “Professional ”, the veteran “Top Producer” or the multi-user “Enterprise” firm. For a limited time, appraisers can become AppraisalWorld Directory members and receive a one-year listing for free. For more details about AppraisalWorld, visit the website at www.AppraisalWorld.com or call 800-622-8727.
About Bradford Technologies, Inc.
Located in Silicon Valley, California, Bradford Technologies, Inc. has provided world-class appraisal software for more than twenty years. Its flagship product, ClickFORMS®, is known for its intuitive interface and hassle-free reliability. It is the only appraisal software package to earn the coveted Microsoft® "Designed for Windows XP" certification. As a result, Bradford Technologies' customers are among the most productive appraisers in the nation. Bradford Technologies is a co-founder of AppraisalWorld, an online community of valuation professionals.
ClickFORMS has new AI Reports™
FOR IMMEDIATE RELEASE
Contact Information:
Bradford Technologies, Inc
Tel: 408-360-8520
San Jose, CA, March 15, 2006 – Bradford Technologies announced today that ClickFORMS version 3.4 has the new (version 2.0) AI Reports™. The AI Reports™ are designed to fill a gap in an appraiser’s Forms Library. With the release of the Fannie Mae forms last year, appraisers were left without an updated non-mortgage appraisal form. The new Fannie Mae forms are mortgage-specific, and Fannie Mae precludes appraisers from using them for non-mortgage applications such as divorce and probate.
Leland Trice, chair of the AI Reports™ Project Team, commented on what appraisers can expect: “AI Reports™ is a series of appraisal report formats being created by the Appraisal Institute. Designed by appraisers for appraisers, these formats are intended to be very flexible. The Summary Appraisal Report – Residential - AI Reports™ is our first completed effort. It’s the product of a lot of hard work by the Appraisal Institute and our AI Reports™ Project Team.
The Appraisal Institute has arranged distribution of the form through a number of appraisal software companies, who have agreed to include the form in their product lines.”*
Jeff Bradford, President of Bradford Technologies, said “Given the new USPAP regulation regarding Scope of Work and Intended Use and User, these forms will provide a way for appraisers to perform non-mortgage related appraisals and easily comply with the new guidelines. They are a great solution for non-mortgage related appraisals.”
Appraisers will like the flexibility of the new AI Reports™. “A lot of users will like the ability to add pages within the report. This is different from the standard Fannie Mae forms, which are fairly set in stone,” said Francisco Duran, Chief Forms Designer at Bradford Technologies who participated in the development of the forms. “A lot of appraisers have been asking for this, so it’s obvious that the Institute really listened.”
In this release, ClickFORMS users will be receiving version 2.0 of the AI Reports which includes the Residential Summary Report, the Residential Restricted Report and Land Report.
“We’re pleased with how well our relationship with the Appraisal Institute is going.
We’ve been endorsing their efforts for a long time and are very pleased to be able to actively participate in the development of these forms.” said Jeff Bradford.
For more information on the new AI Reports, visit the Appraisal Institute website at www.appraisalinstitute.com or Bradford Technologies at www.bradfordsoftware.com.
About Bradford Technologies
Located in Silicon Valley, Bradford Technologies has been providing world-class appraisal software for nearly twenty years. Its flagship product,ClickFORMS, is known for its intuitive interface and hassle-free reliability. It is the only appraisal software package to earn the coveted Microsoft "Designed for Windows XP" certification. As a result, Bradford Technologies' customers are amongst the most productive appraisers in the nation.
*Leland Trice’s comments arecourtesy of AppraisalBuzz and are reprinted with permission.
Software Integration Improves Work Flow for
Residential Appraisers Using ClickFORMS
FOR IMMEDIATE RELEASE
Contact Information:
Bradford Technologies, Inc
Tel: 408-360-8520
Los Angeles – September 20, 2005 Joining forces to create the most comprehensive software package for residential real estate appraisers, Bradford Technologies, Inc. and Marshall & Swift® have integrated their acclaimed ClickFORMS and SwiftEstimator™ applications.
The convenient and easy-to-use integration enables users to quickly complete Standard, Short, Input Listing and Depreciation cost reports, as well as Form 1007 for FHA and HUD appraisals for single-family and low-rise multi-family residences. With one click, users can produce entire cost approach reports. SwiftEstimator automatically produces reports using property information already entered into ClickFORMS.

“We’re really excited about the seamless integration with SwiftEstimator. We feel that our customers will greatly appreciate the ease and convenience of this added feature in ClickFORMS. The cost approach is a detailed and complicated appraisal method, and can be quite frustrating to both seasoned professionals and new appraisers just entering the field. These are busy times, and the better we can streamline the appraisal process, the better the rewards will be for our customers.”
Sometimes underestimated, the role of the cost approach in modern appraisals in unmistakably significant. Beyond its use an independent method to determine property value, the cost approach presents a highly effective way to verify market-based valuations, project construction costs, adjust estimates to account for unique physical property features, and monitor the local real estate market. It is also extremely useful in determining depreciation values for physical deterioration or functional or external obsolescence, as applied to the market approach.
Linda Jovanelly, Director of Integrated Services Group with Marshall & Swift says: “As an added feature to the ClickFORMS suite of appraisal tools, the integration with SwiftEstimator offers instant access to our real-time cost databases and automated calculation technology. ClickFORMS users can now produce cost approach reports for any subject property in a fraction of the time.”
An online cost estimating application, SwiftEstimator determines the value of any site-built or manufactured residence through property-specific information on building style, quality level, square footage and ZIP Code. The application produces entire cost approach reports in minutes using Marshall & Swift’s acclaimed cost data. One of the most widely used appraisal software packages, ClickFORMS enables appraisers to acquire, analyze, present, store and transmit completed appraisal reports in an easy, standardized format.
Together, these applications offer the ultimate software solution for residential appraisers.
About Marshall & Swift
Owned by MacDonald, Dettwiler & Associates Ltd. (TSX: MDA), Marshall & Swift has been a leading supplier of residential and commercial cost data for the appraisal, assessor and property insurance industries for over 70 years. The company started as a data publishing company in 1932, matured into a software development company, and is now the leader in providing on- line applications and services for its expanding customer base. For more information, please contact Linda Jovanelly at 800-421-8042 ext. 2706 or visit Marshall & Swift’s Web site at www.marshallswift.com.
About Bradford Technologies
Bradford Technologies, Inc., has developed and sold software for the real estate appraisal industry since 1987. Located in California's Silicon Valley, the world center of high technology innovation, Bradford Technologies is the world leader in appraisal software.
For more information Website at www.bradfordsoftware.com.
ClickNOTES Pro – Appraisal Software for Pocket PC
FOR IMMEDIATE RELEASE
Contact Information:
Bradford Technologies, Inc
Tel: 408-360-8520
San Jose, CA – June, 2005, Bradford Technologies is launching its totally new ClickNOTES Pro real estate appraisal software. ClickNOTES Pro is designed for personal digital assistants
(PDAs) and runs on the PocketPC operating environment.
“ClickNOTES Pro will revolutionize the way appraisal data is collected,” said Bradford Technologies founder and president Jeff Bradford. “Our testing and studies show that appraisers who use ClickNOTES Pro will save an average of thirty minutes per appraisal job. This means that the software will pay for itself in a few jobs.”
ClickNOTES Pro follows Bradford Technologies’ data-centric design philosophy, where the collected data can be used in any form and then re-used in a new form with a simple point-and-click. “The new Fannie Mae forms will soon be a requirement and ClickNOTES Pro will ensure that moving data to the forms is still a simple drag-and-drop,” said Bradford. “Basically one click. Our competitors force their customers to completely recreate jobs for the new forms.
This can take an hour or more. We think our customers would rather be doing something more productive.”
ClickNOTES Pro was designed for PDAs and how they are used in the field. Bradford didn’t try to fit PC-based software onto a three-inch PDA screen. “That would be a navigation nightmare,” said Bradford. “Our testing showed that ClickNOTES Pro would be used for data gathering and that ClickFORMS would be used for completing the forms. In other words, ClickNOTES Pro is like an extension of ClickFORMS.” ClickNOTES Pro works on PocketPC-based PDAs such as the HP iPAQ. In fact, during the introduction of ClickNOTES Pro, Bradford Technologies is giving away a free HP iPAQ with every purchase of ClickNOTES Pro.
ClickNOTES Pro and other real estate appraisal software can be purchased at Bradford Technologies by calling 800-622-8727 or visiting the Bradford Technologies website at www.bradfordsoftware.com.
Bradford Technologies - Sophisticated Software Made Simple! |